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Spring 2014


I have heard from a growing number of families this spring about scheduling preliminary campus tours in preparation for applying to boarding schools for the 2015-16 academic year. It is certainly never too early to begin planning a school search. Extending the timeframe for visiting campuses increases a family’s opportunities to build firsthand knowledge of schools. I also have heard from admission officers that they appreciate the chance for a school to make a stronger early impression than can be gleaned from a website. In addition to a spring campus tour, some schools offer a brief, informal conversation with a member of the admission team. Whether you are just exploring the process or are ready to initiate a school search, The Bertram Group can design the timelines you need and guide your family from the beginning to the successful conclusion of the process.

In this issue:

  • Audrey explores what to consider when deciding whether to look for a new school for your child.
  • We offer the second installment of a guest interview to discuss testing trends with Heather Hoerle, executive director of the Secondary School Admission Test Board.
  • I discuss how thinking about the whole child helps to find a successful school fit, a column reprinted from Moffly Media’s Independent School Guide.
  • Holly identifies strategies for helping students make the transition to boarding school.
  • Deena and Jeremy write a joint column about college planning for students who have had a therapeutic issue temporarily interrupt their educational path.
  • Our Bertram News column celebrates Linda becoming a Certified Educational Planner and explains the meaning of such certification.
  • Worthwhile Detours announces a panel discussion about college planning that is of interest to parents—and which features Deena as a guest speaker.

We look forward to hearing from you.


Cammie Bertram and The Bertram Team

The Flip Side

All parents seek to provide the best education possible for their children, but determining the... read more

From the Quad

Meet Heather Hoerle, whose career of more than 20 years has made her an expert on trends in independent school admissions and education. While at the National Association of Independent Schools, Heather built annual conferences to serve 17,000 independent school leaders. In 2011 she became Executive Director of the Secondary School Admission Test Board, which designs the test commonly known as the SSAT.

This is the second installment of Heather's guest interview. In this issue we focus on how educational trends are influencing predictors of student success.

What does it mean to be a 21st century student? In recent years, I have observed a trend in independent schools in which the focus is moving away from teachers being at the center of the... read more

The Right Road

A student's potential to thrive at any given school grows directly out of that environment's ability to educate the whole child.

When families first begin exploring educational options, it is important to reflect on the whole of their child's unique personality. Going beyond academics, consider social skills, values, spirituality, goals, athletics, interests in the arts, and anything else that is a priority for the candidate.

Similarly, in refining an... read more

Action Steps

In late spring and summer, some candidates who recently were ecstatic about accepting spots at their dream schools become more reserved when talking about plans for next year. At some point between replying to a school's acceptance in April... read more

College Bound

When teens experience interruptions to their high school educations for therapeutic reasons, parents often worry that their hopes for college are dashed. Having worked with families both on urgently needed placements to help students refocus their lives, and subsequently on college planning when the time was right, we can assure you this is not the case. College admission officers are keenly aware of the variety of challenges teenagers face in contemporary society. They understand that teens are still growing in their emotional, intellectual, and social development—and they recognize that overcoming obstacles and mistakes is part of that growth process.

When a student applies for college, whatever has been done to address an issue is usually more important than the issue itself. If a gap on a school transcript is not explained, then admission officers will suspect a student is trying to hide something, and the possibilities of what could explain a gap are often more... read more

Bertram News

The Bertram Group is proud to announce that affiliate Linda Magnussen has joined Cammie in earning the title of Certified Educational Planner. This ranking comes from the American Institute of Certified Educational Planners (AICEP), which recognizes the highest level of professional commitment among full-time educational consultants and school-based counselors.

All Bertram partners and affiliates have earned some level of membership, and some have served in leadership roles, within the... read more

Worthwhile Detours

On June 2, from 7:30-9pm, Bertram affiliate Deena Maerowitz will join fellow experts in the... read more

Sustainable Paths

Students seeking colleges that place a high priority on environmental awareness and conservation can consult the STARS program created by the Association for the Advancement of... read more